Every Friday in October, our team proudly wears pink to honor survivors, support fighters, and remember those we’ve lost.
At Payne Weslaco Ford, community means everything — and this October, our team is proud to show our support for Breast Cancer Awareness Month by wearing pink every Friday.
Each week, our showroom shines a little brighter as our sales, service, and management teams come together in pink to raise awareness for the countless families affected by breast cancer. For us, it’s more than just a color — it’s a reminder of strength, hope, and the power of unity.
Supporting a Greater Cause
We stand with Ford’s ongoing commitment to fighting breast cancer through the Ford Warriors in Pink® program — a nationwide initiative dedicated to supporting patients, funding research, and spreading awareness. Together, we’re driving change and helping empower those on the road to recovery.
Why We Wear Pink
Wearing pink each Friday may seem like a small gesture, but it’s one that carries a powerful message: no one fights alone. Whether it’s a customer, a loved one, or a member of our Payne family, we stand behind those impacted by this disease and celebrate their courage every step of the way.
Join Us in the Fight
We invite our customers and community to join us in spreading awareness and supporting local organizations making a difference in breast cancer research and care.
Because here at Payne Weslaco Ford — we don’t just drive Ford tough, we drive pink strong.

















